I love these pics of Steve Jones, they make me laugh. But why is he dressed as a builder? Well, tonight 4Music launches as a spangly new channel, featuring music shows, exclusives, festival coverage (V is featured this weekend) and artist interviews alongside the usual fare of vids and countdowns. Tonight lovely Steve and Davina McCall will kick off proceedings with their 20 Big Ones which sees Steve dressing up as a "camp builder" – a male version of those under-dressed women in Benny Benassi’s "Satisfaction" vid. Nice. Here's what Steve and Davina had to say about the launch:
- Can you describe your opening show on 4Music?
Steve: "Think of Steve and Davina’s Big Ones as two hours of music labour where at the end where we give birth to Kylie Minogue (in concert – the world exclusive of KYLIEX2008 at 9pm). But without the pain." - What’s it like working with each other again (after last year's Big Brother special)?
Steve: "For me and Davina to present the first show... it’s a true honour. I love working with Davina and really enjoy being on screen with her."
Davina: "I love Steve! He make it so easy and we’ve just got a very good rapport, the more I work with him the better it gets. I do hope I get to work with him again."
For more from Steve and Davina, details of tonight's schedule, more photos and the TV spot featuring McFly, Sugababes, Kelly Rowland, Duffy, Miquita Oliver, Alex Zane, Alphabeat, Alexa Chung, The Saturdays and others just read more
- What is it about 4Music that you’re looking forward to?
Davina: "The live coverage of gigs. I don't get to many gigs with three kids! I really miss the live aspect." - How do you feel to be hosting the first ever show on the channel?
Steve: "I couldn’t be more honoured to present the first ever show on 4Music. The future is very bright for 4Music, so why shouldn’t it have its own channel?"
Davina: "Its brilliant ...a real honour. I started my career on a music television channel so it felt rather good and to be the first people on the channel is pretty exciting. I am totally passionate about music and couldn't live without it, so thank you 4Music!"
Here's the launch night schedule (on Sky 360, Virgin 330 and Freeview 18):
- 7pm - Steve and Davina's 20 Big Ones – twenty big hits from the biggest stars to celebrate the launch.
- 9pm - World exclusive footage of Kylie Minogue's KYLIEX2008 concert at the O2. This will include all her hits and backstage footage.
- 1110pm – Live action direct from the Big Brother house.
- 1.10am – Repeat of Steve and Davina’s 20 Big Ones for those who have been out partying.
- 3am – 4Music Floorfillers, an eclectic mix of upbeat party tunes.
- This weekend there will be exclusive live coverage of the V Festival with headline sets from The Verve and Muse. This will be followed by coverage of Bestival, featuring Amy Winehouse headlining. In September, 4Music will be teaming up with Vodafone Live Music Awards to celebrate live music in a star studded ceremony.
- Other series that will appear will include Live from Abbey Road, 4Music Presents, T-Mobile Transmission and Shockwaves Album Chart Show. Concerts will include Kylie, Jay-Z in New York, N.E.R.D., McFly and The Streets. Highlights from The Sunday Night Projectand musical Star Stories will also be shown. Phew!






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Bit odd, i think, getting a 40year old to launch a music channel, although she has the MTV pedigree. But is she the image they want?